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发布时间:2024-08-27 14:54

18-24K

Account Manager 客户经理

上海市 5-10年 本科


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职位描述

Client Services Team Purpose

To drive client advocacy through exceptional client relationships

客户服务团队目标–通过建立卓越的客户关系以增强客户拥护度

Account Manager Purpose 

Deliver inspiring briefs and project management excellence

客户经理目标 – 产出有启发性的创意简报,达到卓越项目管理水平

Role角色

Externally: To develop trust and confidence within client relationships, through creative thinking, pro-active solution delivery, and outstanding communication

对外:通过创意思维、积极解决态度及出色的沟通技巧,在客户关系中建立信任和信心

Internally:  Collaborates with internal teams in order to get to the best creative output, while ensuring all projects are run efficiently and within budget.

对内:跟内部团队紧密合作,集合合适人员组成项目团队,以达到最佳创意效果,并确保所有项目有效地并在预算范围里运行

Reports to: Account Director (or Senior Account Manager)

汇报:客户总监(或高级客户经理)

Responsibilities责任

Client Relationships 客户关系

• Anticipates client needs and pro-actively delivers solutions, always aiming to exceed expectations

预测客户需求,并积极提供解决方案,时刻力求超越既有期望

• Builds confidence and trust within the client base in order to grow client advocacy

建立客户群的信心及信任,以增强客户拥护度

• Manages client expectation through ongoing dialogue to avoid surprises

通过持续的沟通来管理客户的期望值,有效地防止意外情况

• Understands client expectations and can interpret feedback and behaviors to get to the heart of what’s really going on

理解客户的期望,并能解读客户的反馈和行为,从而了解事情的真正核心

• Builds client partnerships up to the Senior Brand Manager level and their equivalents

与客户的高级品牌经理等级别,建立良好的合作伙伴关系

Creativity 创造力

• Can express the role of creativity to the client to allow time for the Design team to get to the best creative solution

有效向客户表达创意的角色,让设计团队有充裕时间产出最佳创意解决方案。

• Constantly pushes for outstanding collaboration between departments to get to bigger, better work 

不断推进部门之间的优秀合作,实现更优质的作品

• Thinks creatively about clients’ issues and the delivery of solutions

有创意地思考客户的问题及执行解决方案 。

• Crafts concise, compelling insight based creative briefs

从洞察出发,撰写精炼、具启发性的创意简报

• Can spot, nurture and develop a great creative idea and articulate why it is right for the brand

能发掘、培育和发展超水准的创意,并能清晰地表达它对品牌有利的关键原因

Creative Delivery 创意交付

• Actively works with clients to improve their understanding of the jkr creative process, negotiating sufficient time, budget and information for jkr to deliver it’s best work

积极与客户合作,提高其对jkr创意过程的理解,争取足够时间、预算及信息以产出最佳作品

• Proactively looks for ways to drive efficiency through the jkr process 

透过jkr的处事方式,积极地寻找更有效驱动效率的方法

Commercial Acumen 商业敏锐度

• Responsible for accurate client forecasting

负责准确预测客户动向

• Responsible for thorough attention to detail on financial administration of projects

负责对项目财务管理的全面细节关注

• Understands the commercial objective of the client

理解客户的业务目标

• Understands the role of procurement

了解采购的角色

• Understands what can be negotiated and feels confident to handle negotiations as approach

了解合理协商范畴,并有信心处理谈判

公司信息

JKR

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公司地址

  • 上海市上海市徐汇区漕溪北路45号航空大厦1102室
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