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发布时间:2015-10-19 07:34
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Creative Director / Associate Creative Director
上海市 5-10年 不限
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职位描述
1.Summary
The Creative Director (CD) is the strategic, creative concept expert /leader for the Creative Healthcare team for HAVAS Health in China. The CD will work closely with Beijing and Shanghai account teams to provide strategic input / oversight and insure high quality creative concepts to clients for existing projects. The role will report into the General Manager of HAVAS Health China and work closely with the Business Leaders in Beijing and Shanghai (TBD) offices as well as the Medical Director and Digital Healthcare Manager in strategic concept creation and oversight in development and execution of creative and tactical campaigns. The CD, working in tandem with account lead, will maintain / grow relationships with existing clients, establish relationships with new clients for business growth and be the creative healthcare expert of HAVAS Health in China for ongoing awareness building activities of HAVAS Health brand in China.
2. Responsibility
Creative Expertise and Leadership
·Provides strategic leadership, and guides account teams in mastering creative solutions for clients
·Ensures all creative concepts are aligned to strategy for project
·Continually explores creative concepts to overcome client obstacles and /or realize opportunities
·Appropriately interprets and applies market, therapeutic and product knowledge into creative concepts
·Champions HAVAS Health creative offerings with clients
·Utilizes creative concept ideas to expand existing client business and win new business.
Client Relations
·Maintains client contact and is our creative expert for clients
·Attends client briefings and project meetings
·Provides strategic input and tactical oversight for Art directors and Account teams for tactical programs
·Develops big ideas and seeks opportunities to continually strengthen quality of client relations through creative excellence
Liaison between HAVAS Health and HAVAS Global Network
·Develops close working relationship with HAVAS WW both globally and in China to tap into creative ideas within global network.
Team Building/Leadership
·Works with HH account teams in China to expand creative thinking
·Proactively engages account teams on possible creative solutions for existing clients problems
·Responsible for creative concepts in new business pitches.
3.Performance Standard·
·Possesses strong creative skills with proven success as Art or Copy Director within healthcare
·Applies creative expertise to client, brand and therapeutic market knowledge to develop unique creative solutions
·Demonstrates passion for the HAVAS Health brand and unique creative healthcare offering
·Provides leadership and insight regarding creative opportunities relevant to the brand
·Effective at providing direction and oversight to Art and Copy team
·Demonstrates excellent interpersonal and listening skills
·Exercises good judgment
·Effective team member
·Manages time well
·Excellent verbal and written skills; solid presentation skills (in Chinese; English optimal but not required)
·Always exhibits professional conduct
4.Requirements
·More than five years working experience in 4A advertising company, especially with medical/healthcare/FMCG client experience is preferred;
·Have strong creative, communication and strategic thinking ability
·More than one year experience in managing creative team
·Have high enthusiasm, flexible / open thinking, curiosity, cooperative spirit, and demands high work quality.
Please send your CV and work to staff@havasww.com.cn
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